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WorkPlace Furnishings is dedicated to helping our members maintain a competitive edge in the markets they serve.
Our business concept, exclusively for the Office Furniture Dealer, positions WPF as the premier buying, marketing, training, and support organization.
In 2004, we began communicating our business concept to quality dealer prospects and the response has been dramatic. In less than 3 years WPF has tripled in size and now is comprised mostly of quality, market leading, dealers.
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The WPF Business Concept includes these programs:
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Sales Leadership Workshop
Program your sales leaders for success - Held regionally or an on-site option is available. |
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Product Line Rationalization Program
The methodology used to select the "right" supplier partners - Free to large market dealers. |
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Business Strategy Session
Introduce the WPF Business Model to your management team
- a hands-on visit to analyze your current sales and marketing strategies, introduction of the WPF business model to your management team and recommendations of simple next-step actions. |
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Focus Groups
Position papers published based on dealer group-shared "best practices" - Successful dealers gather to share their profound knowledge of subject matter. White papers on Offshore Solutions, Healthcare Markets and Technology have already been published. |
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WPF understands that in today’s competitive market we must change how customers view us. We need to transition from being good suppliers and vendors into being a valued business resource. Accordingly, WPF is determined to be just that to our members. WPF has added new and compelling programs to help build revenue, add profits, and improve upon business practices which will enable our dealers to better compete in the markets they serve. Some of these programs include healthcare solutions, revenue producing services, private label product including systems, offshore solutions and more. In addition we bring a whole portfolio of business professionals in different disciplines to help with various business issues.
If you're interested in sales training, strategic planning, conducting leadership assessments, performing operational audits, or pursuing new business etc. check out our business resource center on line for more details or contact a WPF staff member to discuss it. We urge every dealer member and supplier to invest in their business annually in order to maintain their competitive edge.
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Our most successful dealers have a few common traits:
They all embrace change, control their sales process, and are passionate about growth. |
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The WPF Business Concept focuses around the following key themes:
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Business Simplification
be significant to a few supplier partners rather than being trivial to many
Protect Top Accounts
if you're going to lose a project, lose to yourself
Use Sales and Marketing Resources Wisely
Ensure dealer's limited resources are used more efficiently
Reverse the Negative Furniture GP Trend
Using high-margin product and service solutions from our WPF supplier partners
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For information about joining the elite ranks of WPF members, contact one of our staff members to discuss membership.
WorkPlace
Furnishings, Inc.
3574 East Kemper Road
Cincinnati, OH 45241
t. (513) 563-0048
f. (513) 563-1822
email: Janet Vaughn |
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